Welcome to “Four Online Offer Ideas That Can Make You Money,” where you’ll learn how middle career professionals can make money online. Our expert, Pamela Wilson, will guide you through a proven process for creating and delivering successful online offers while minimizing risk. During this presentation, you can ask any questions in the chat, and our client success coach, Stacey Cornelius, will be available to assist. Additionally, there is a simple yes or no poll at the top of the chat box for you to share your thoughts on the topic. With over 20 years of experience in both online and offline businesses, including marketing and design, teaching, and authoring books in the Master Content series, Pamela is a knowledgeable keynote speaker and former Executive Vice President for Educational Content at Copyblogger. Don’t miss this opportunity to gain valuable insights and ask your questions.
I COACH PEOPLE IN MID-CAREER TO BUILD PROFITABLE ONLINE BUSINESSES
Are you in the middle of your career and looking to build a profitable online business? Look no further! My unique approach is centered around helping individuals like you succeed. I believe that there are no secret recipes or quick fixes for creating successful online offers. It takes time, effort, and testing to perfect your offer and make it the best it can be. Trust me, I understand the hard work it takes to achieve success in the online world. Let me guide you on your journey to building a successful online business.
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THE ONLY MAGIC RECIPE IS THE ONE YOU WRITE YOURSELF – AFTER TESTING
Are you searching for the perfect formula for a successful online offer? While there is no one-size-fits-all solution, the key is to test and experiment to find what works for you. It’s important to note that I don’t offer magic recipes or quick fixes – genuine success takes time and effort. Additionally, as you progress in your career, it’s important to avoid cheap deals and instead focus on offering value through your experience, knowledge, and expertise gained through both education and real-life experiences.
YOU SHOULD BE PAID A PREMIUM FOR YOUR ECPERTISE.
Maximize your earnings by showcasing your unique skills and expertise. As a coach and mentor in the Offer Accelerator program, I specialize in helping mid-career professionals learn how to effectively market and sell their services online. Trust in my guidance and let me help you earn the financial rewards you deserve for your hard work and talent.
HOW ABOUT ADDING A ZERO TO THAT PRICE ?
Want to increase the price of your offer? Consider adding a zero to the end! It’s important to discuss pricing with potential clients and negotiate a fair rate for the value you provide. While there isn’t a specific formula for determining the perfect price, it’s always worth considering charging more for the exceptional offer you have to give. Remember, you deserve to be compensated for the hard work and value you bring to the table!
FOUR ONLINE OFFER IDEAS FROM EASY TO COMPLEX
Are you looking for unique ideas for online offers? Look no further! Today, we’ll be discussing four options ranging from easy to more complex. First up is coaching, a simple yet effective way to offer your services online. All you’ll need is an email address, a payment system, and a software like Zoom for virtual meetings. Coaching can be done one-on-one or in a group setting, allowing you to work closely with your customers and watch their progress firsthand. Next, we have the example of BarbieJo Hatch, a member of our program. Keep reading to explore more ideas for online offers.
COACHING THE SPEEDY WAY TO PLAN AND DELIVER AN ONLINE OFFER
Who has a coaching offer.
SUPERPOWERED MOM COACHING PROGRAM
Are you a busy mom struggling to keep your home and life organized? Look no further! BarbieJo offers “super powered mom coaching,” a unique blend of home organization and life coaching services specifically designed for busy moms. By focusing on organizing both your external space and internal schedules, our coaching helps you feel organized and in control. In addition to our coaching services, we also offer a variety of online services, including copywriting, editing, graphic design, nutrition planning, web design, social media management, coding, and app creation. With over 20 years of experience in the service industry, we know how to streamline our processes to ensure efficient delivery of top-quality services. Trust us to help you bring organization and clarity to your busy life.
SERVICES USE YOUR ONLINE PRESENCE TO SELL ACCESS TO YOUR EXPERTISE
So here’s an example from my Offer Accelerator program,
EXAMPLE SITE DESIGN SERVICE
Nancy Fields is selling a website design service, and the way she talks about it is that it creates a real business asset and that she herself is a real business asset. The way she’s selling this is basically by saying that once your website is done, it can bring in steady money for your business. Right? So she sells a lot more than just website design. She sells the creation of a business asset that makes steady money. So this is just a way to position her service offer so that she can charge much more for what she’s doing. It’s a great way to do something for people.
COURSES CREATE AN EDUCATIONAL EXPERIENCE THAT DELIVERS TRANSFORMATION
In our next lesson, we will delve into the complexities of creating an effective course, including online options. It’s important to remember that courses, especially in the digital age, should be designed to transform and educate the learner. With the advancement of technology, the process of creating a course has become more intricate. In addition to finding a payment system that works for you and your students, such as offering recurring payments, it’s crucial to ensure the security of your course materials. This is where platforms like Teachable can be incredibly helpful. These courses are protected and only accessible to paying customers. Alternatively, you can also make certain pages on your website password-protected for added security. One key aspect to creating a successful course is the ability to interact with your students. This could be through a private Facebook group, forum, or even weekly meetings. This interaction allows for necessary feedback and the opportunity to adjust your course if any parts are unclear or not helpful to beginners. However, it’s easy for those of us with extensive knowledge and experience in a subject to forget what it’s like to be a novice. That’s why using a method like the “Smart Start” approach, which we will discuss in the next section, can be beneficial in creating a well-rounded and effective educational experience for your students. As an example, let’s examine a course created by a member of my Offer Accelerator program.
EXAMPLE COURSE FOR STRUGGLE
Learn how to reduce stress, eat healthier, and lose weight with ease with Abby Roaquin’s midlife course for women. This unique program, developed using the Smart Start method, offers an interesting twist on traditional weight loss methods. In the next section, we’ll dive deeper into Abby’s course and the benefits of the Smart Start method. But before we do, we have one more exciting web-based offer to discuss – a membership program that may be the most challenging yet, but with a rewarding outcome. Find out why this program is worth the effort in the upcoming section.
IDEA MEMBERSHIP PROGRAM CREATE COMPREHENSIVE, ONGOING TRAINING AND OFFER LIVE SUPPORT
Membership programs provide ongoing live support and comprehensive training. These programs prioritize continually adding new content, which can be challenging to create and maintain. It’s important to have a plan in place and commit to regularly adding fresh material, whether that be weekly or monthly. To effectively start a membership program, consider using a method like the “Smart Start” approach, which helps determine what users truly desire before committing to creating a large amount of content. In the next section, we’ll delve into this process further and showcase an example of a successful membership program.
EXAMPLE HIGH-PERFORMANCE LEADERSHIP TRAINING MEMBERSHIP SITE
Looking for a way to boost your business’s success? Look no further than Greg Gray and the Offer Accelerator. With years of experience as a business coach and a history of leading in-person workshops for business leaders all over the world, Gray has now transformed his training into an online membership program through Grey University. By joining Grey University, you can learn how to be a successful leader without the hassle of travel – especially important in today’s world. Don’t miss out on the chance to take your business to the next level with the help of Greg Gray and the Offer Accelerator.
CREATE A BETTER OFFER BY PATIENTLY TESTING THE SMART START APPROACH
Are you struggling to create an effective offer for your business? My “Smart Start” method can help. This unique approach involves three steps: first, minimizing your big idea to create a version that can be tested; next, conducting a “proof promotion” to see how the market responds to your offer; and finally, analyzing the results to determine the best course of action. But the key to success is the first step: defining the problem and understanding what your audience is really trying to solve. By focusing on the change you want to make in people’s lives and simplifying the process, you can create an offer that is both strong and appealing, allowing you to charge more for better results. Want to learn more about the “Smart Start” method? Contact me to find out how it can transform your business.
Abby created a course to assist individuals struggling with emotional eating and stress management. She understood that addressing these issues would ultimately lead to her clients achieving their goal of weight loss. By identifying the root cause of the problem and focusing on a single solution, Abby was able to help her clients make the desired change in their lives. It may require some effort to determine the true underlying issue, but it is an important step in the process towards achieving success.
DECREASE THE SIZE OF THE SOLUTION
To streamline your solution and make it more effective, consider focusing on a specific aspect of the larger issue at hand. Ask yourself, “What would my customers be able to accomplish by addressing this one issue?” For example, Greg, who runs a membership site for business leaders, noticed that his members needed a private forum to discuss leadership issues outside of their workplace. He realized that providing a community of like-minded individuals to confide in was more important than offering extensive training, so he prioritized the creation of a private support group in the first version of his membership program. By zeroing in on this specific need, Greg was able to deliver a valuable solution to his customers.
FOCUS ON DOING NOT “LEARNING”
Are you ready to take your online offering to the next level? Our 3D method emphasizes the importance of action over just learning. When creating an online offer, it’s easy to focus on what you want to teach or the ideas you want to convey. However, the most successful offers are those that allow users to actively do something they couldn’t before. By focusing on the tangible outcomes and results your offer will provide, you can narrow down and create a truly valuable experience for your audience. In our previous discussion, we explored four online offer ideas ranging from coaching to membership programs. And don’t forget, our Smart Start method can help you quickly and effectively build and test your online offer. Remember the three D’s: define the challenge, make it smaller, and prioritize doing over learning.
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